Natural language processing and sentiment analysis technology allow people to make sense of voice and text inputs.
Beyond that, artificial intelligence is now being used to create voiceovers for content purposes. We all know the robotic sounds of Siri and Alexa. But imagine creating a replica of your voice and leveraging that to create audio tracks that sound like yourself.
Seems far-fetched, right? Well, several companies have built products with these capabilities, which offer a tremendous tool for marketers, educators, filmmakers, and others.
Creating Your AI Voice Clone
Typically, voiceover work is done in-person inside studios, although much of it is done remotely now. Still, it’s a laborious process that can be costly.
Companies like Lovo, Replica, and Sonantic are using real human voices as the basis of synthetic voices that can be used to mimic emotion in audio tracks. It’s often said that it’s not what you say – but how you say it – that matters most. And now technology has advanced far enough to offer this service.
“You can hide your emotions behind words, but you can’t hide it in your voice. Human voice delivers what words or robotic sounds can’t convey,” said Lovo co-founder Tom Lee.
This technology can obviously save companies a lot of time and money, but it also presents some serious ethical questions. Most people want to know the difference between a human voice and a synthetic voice. A world in which the two are indistinguishable is reminiscent of HBO’s Westworld series or the film Ex Machina.
This is why these companies are transparent about their policies and terms of use, which outline how they use (and don’t use) this technology. For instance, you can read Replica’s ethics policy here.
Sonantic says: “In accordance with the European Union’s Ethics Guidelines for Trustworthy AI, our algorithms will never be trained on publicly available data where the voice owner may be unaware of its repurpose.”
On the flip side, imagine saving the voice of a loved one who passed away and hearing them speak long after they’re gone thanks to AI? This could be a powerful way to help people manage their grief.
Regardless, this technology is here to stay. Are you excited about this application of AI, or do you think there needs to be more scrutiny on how it’s used?
If you’re using AI voiceover in your business and you need to find engineers with a background in machine learning, artificial intelligence, or data science, contact us at sales@recruitability.ai.
